Browsing by Author "Karim, Farhana"
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Awareness Level of Fashion Consumers toward Ethical Purchasing Behavior in Bangladesh
Karim, Farhana (Faculty of Business Studies, BUFT, 2020-08-01)Purpose: The present study deals with the awareness level of fashion consumers toward ethical purchasing behavior in Bangladesh and also gives emphasis on finding whether fashion consumers of Bangladesh are concerned ... -
Consumer Learning through Online Purchasing During Covid-19 and Future Buying Behavior
Karim, Farhana; Islam, Hasina; Hasan, Dr. Md. Kamrul (Faculty of Business Studies, BUFT, 2023-09-01)Purpose: Covid-19 has fetched an unusual business environment across the world. This study aims to identify consumers' learning through repetitive online purchase during the Covid-19 pandemic situation and its impact on ... -
Kick-off Your Future Career with Social based-Business Start-up: An Empirical Study on Business Graduates’ Behavioral Intention
Hasan, Dr. Md. Kamrul; Karim, Farhana; Hayder, Nashid Bintey (Faculty of Business Studies, BUFT, 2022-08-01)Purpose: In recent years, the concept of social-based business ventures has acquired significant momentum in Bangladesh even though the public acceptance rate remains low. The current study aims to investigate business ...